SEO Optimization Course for African Businesses

SEO optimisation on the African Space and beyond

Learn the essentials of SEO to make your website, blog, videos, and social media posts more visible online. Perfect for beginners and small businesses looking t...

Study Companion Africa

English

Certificate Course

0 Students

00h 35m

Course Overview

This course will teach you how to optimise your online presence with SEO (Search Engine Optimisation). You’ll start by learning how to do keyword research so you know what your audience is searching for. From there, you’ll explore practical SEO tips tailored for African businesses and beyond, making sure your website reaches the right people locally and globally.

We’ll cover how to write great blog articles that rank on Google, including article writing tips and a step-by-step walkthrough. You’ll also learn how to make SEO-friendly YouTube videos and social media posts that drive more engagement.

The course will also guide you through creating optimized images and feature images, and show you the necessary WordPress plugins that make SEO management easier.

By the end of this course, you’ll know how to:

Improve your website traffic using SEO best practices.
Write and structure blog posts for maximum visibility.
Optimise YouTube videos and social media content.
Use images and feature images to boost search rankings.
Install and configure essential SEO plugins in WordPress.

This course is designed for beginners, entrepreneurs, bloggers, and small business owners who want to build a strong online presence and grow their audience.

FAQ

No. This course is designed for beginners, so you don’t need any previous SEO experience. We will start from the basics and move to practical steps.

Both. We include practical SEO tips tailored for African businesses while also covering strategies that work worldwide.

No, we focus on free tools and plugins. Premium tools are mentioned but not required.

Yes. You’ll learn how to optimise blog articles, social media posts, and YouTube videos for better reach.

Course curriculum

Requirment

A computer or smartphone with internet access.
A WordPress site (can be local or hosted) for practical tasks.
Basic computer skills (typing, browsing, uploading images).
Willingness to learn and experiment with content creation.

Outcomes

Understand the basics of SEO and why it matters. Do effective keyword research for websites, blogs, and videos. Write and structure SEO-friendly blog articles. Optimise YouTube videos and social media posts for higher reach. Create and use optimised images and feature images. Install and configure essential WordPress SEO plugins. Apply local SEO strategies to make your business visible in Africa and globally.

Instructor

Study Companion Africa

Online learning

0.6

9 Students
31 Courses
1 Review

Study Companion Africa Courses is an online platform built by Africans, for Africans—and for learners across the globe. We connect passionate students with high-quality, locally made courses that reflect African knowledge, needs, and potential. Whether you're learning to grow your career or start a new one, we make sure that education is always within reach.

View Details

Reviews

Rate this course :

Remove all

Free

Enroll Now

Students
0
language
English
Duration
00h 35m
Level
beginner
Expiry period
Lifetime
Certificate
Yes